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Marie Nordén, member of the Swedish Parliament

Choice gives a pleasant, tingling sensation under
the lip – a bit of a kick. The can is attractive
and is just the right size. Obviously the general public´s
health will improve if Choice helps people to stop smoking
or using snuff.

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Gunilla Gisslén, Project Manager

Choice suits me perfectly – I’ve finally got options.
I’ve used snuff for 16 years, despite knowing the risks.
I have been looking for a replacement for nicotine based
snuff and have finally found it. Choice is going to be a big hit!

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Peder Holmbom

Above all there will be less coronary disease.
Choice users will also keep their teeth
longer than those who use nicotine-based snuff.


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Åke Eriksson

The health of the nation will improve with the use of
this nicotine-free product. I have smoked for
over 40 years, but quit two years ago and started using
snuff pouches. Last summer I switched to Choice.

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Anna Kronvall

Since Choice doesn’t contain nicotine, it must be
better for people’s health. The name is smarter
than it first appears. It inspires you to make the
right choice.

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Marielle Nordborg

This product can absolutely improve the health of the
general public! I don’t think it’s nicotine that is so addictive,
but rather the habit of having a pouch under your lip that
gives you a kick. Choice gives you that feeling BUT without
the nicotine. I stopped using snuff when I was pregnant, but
I still had the craving and discovered that Choice is a good
alternative to still satisfy my habit.



Catrine

Ten out of ten for lasting so long. I can have a Choice in
place for 2 to 3 hours - no problem!! I was a bit skeptical
to the consistency when I first held it, and was hesitant to
place it under my lip, but once there it´s sheer bliss!

Patrik Magnusson

Hi Anneli!
Just want to thank you for your contribution to helping me and my
two friends shelve the nicotine habit. (All 3 of us have used snuff
for at least 10 years) I became really inspired by the way Choice
provides a better way to reduce dependence on nicotine than the
pharamaceutical industry´s veiled attempts to keep customers in
a chemically dependant state.
I wish you and your company every success!

Kenneth Hurtigh

Hi There!
I just have to thank you for this amazing product - nicotine-free
snuff. I had real problems trying to quit previously though I
made several unsuccessful attempts. Then in January 2004 I
discovered my first can of pepper snuff and since then it´s
Nicofree all the way. No problems quitting with this. Pepper Choice
has been my favourite so far, mumma and lemon do not appeal
to me as much, but the new apple flavour is just great. I´ll be
using that for a while now.
The new, sturdier and more attractive can is also a big hit.
Just promise me that you´ll continue to produce nicotine-free
snuff and I´ll be happy.
Have a nice Summer and thanks again for a great product.

Michael Swensson

I would like to thank you for the most perfect product.
I am a 47 year old guy who started smoking when I was
fourteen. I smoked for many years until it became a two
pack a day habit and I started to fell the ill effects of
smoking. Then, ten years ago, I quit smoking and started
taking snuff instead. I used snuff until exactly a year ago
when I on the news that snuff was harmful to the pancreas.
Once again I decided to quit and turned to nicotine chewing
gum instead, but gave up after only a few days. Then I
discovered Choice, which has made me completely nicotine-free.
It feels great to know that there is a replacement for nicotine,
because I am convinced it is the habit that is so hard to kick.
But now I do not have to give up the snuff habit and can
enjoy Chocie without fear, so thanks again.